A large part of SEO as it is today is basically focused on Keywords, Links, optimization and content. It is becoming clearer that Google algorithms are being designed and redesigned to think more like we do, they are focusing on understanding semantics, machine learning, patterns and connections and also user experience is becoming a factor.

Definition of SEO

SEO is an acronym for Search Engine Optimization, this is basically a calculated process of capturing traffic from various search engines such as Google, Bing et al. SEO efforts are aimed at getting your website placed on the first page of a search result as possible, this is due to the known fact that there is not a lot of persons that goes beyond the first page of a search result. SEO is the number one factor in driving traffic to your website; this concept is very often not understood especially by programmers, web developers and software gurus who every day is faced with creating links for SEO.

Before we look at the facts about SEO and as a business, current status as well as its future projections. It is worthy of mention that there is no unified method of SEO, this has been the subject of many debates in various forum online which I have participated in countless times, most companies keep their methods a top secret but who cares? What matters is the result.

The best and desired results from SEO is never achieved overnight although many companies out there employ a very fast and in most cases unethical approach which is generally known as Black Hat SEO techniques for immediate results which are often short-lived, they basically try to fool the search engine BOTs and provide immediate result, collect their fees from the website owners and they won’t be around when search engine changes their algorithm and these websites faces demotion or even being banned.

Maintaining a good and healthy blog on your website is a good way to start your SEO journey, this blog must be updated regularly with SEO article because even in SEO, Content remains King. Finding a good SEO article writer is easier than we think, just go to www.geraldfordtech.com. An SEO article is basically an article written with humans in mind because search engines are designed to think like humans as much as possible.

A large part of SEO as it is today is basically focused on Keywords, Links, optimization and content. It is becoming clearer that Google algorithms are being designed and redesigned to think more like we do, they are focusing on understanding semantics, machine learning, patterns and connections and also user experience is becoming a factor. SEO at the moment is presently tied very closely to content marketing due to the fact that Google thrives on its ability to interpret content and decipher its importance to search queries with constant changes to improve the usefulness of the content to the searcher with an extremely high success rate.

I see very bright days ahead for SEO experts and SEO Companies in Nigeria and beyond.

Geraldford Technologies is currently the best SEO company in Lekki Lagos Nigeria